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Review_ Private Banks

Private Banks

UBS

An independent review of UBS by our team of experts

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Summary

Founded in 1862, UBS is a Swiss bank providing private banking, wealth management, asset management and investment banking services.

Following its acquisition of Credit Suisse in 2023, UBS is the largest truly global wealth manager in the world, with group invested assets of around USD 6.9 trillion (2025).

UBS has a presence around the world, including Asia, EMEA and the US, and is subject to the consolidated supervision of the Swiss Financial Market Supervisory Authority (FINMA), as well as regulation in each country in which it operates.

Pros


  • Global access

  • e-Banking

  • Top-tier global brand

Cons


  • Expensive

  • Not the best way to invest

  • Lacks independence

Our verdict

UBS is a very large, top-tier private bank with a formidable brand, and for senior international investors it is a credible option. Following its acquisition of Credit Suisse, it is the largest global wealth manager in the world.

Scale, though, cuts both ways. The traditional values you would expect from a private bank, trust and an uncompromising duty of care, become harder to sustain the larger the institution. UBS also lacks independence: it is structurally inclined to recommend its own products and services rather than search the whole market for what is genuinely best for you. And because UBS does everything, its private bankers are generally incentivised to sell a little of everything.

None of that makes UBS a poor bank. It makes it a bank, with the conflicts a product manufacturer carries. The work AES does sits one level above the product: the whole picture coordinated across your investments, structures, pensions, protection and succession, with advice that answers to you rather than to a product shelf.

If you are already a private banking client of UBS, a no-obligation Second Opinion will show whether your portfolio still serves your plan, or whether the plan was ever the starting point. AES will also review the thinking that led to the investments you currently hold.

FAQs

  • What is the minimum for UBS private banking?

    • UBS private banking typically requires a minimum of around USD 2 million in investable assets, though this varies by region and service level.
  • What annual fee does UBS charge?

    • Fees vary by service, but UBS typically charges a percentage-based advisory fee, often in the range of 0.5% to 1.5% of assets under management.