In this video you'll learn:
Robin Powell: Research into couples and their personal finances consistently shows that it still tends to be men who make investment decisions. But women tend to have a different attitude toward investing, and when they are involved, they often make better choices. Dr Moira Somers is a financial psychologist at the University of Manitoba.
Moira Somers: My understanding of the current research is that women are much more conservative investors. They often wait far too long to get into investing. When they do start investing though, they tend to have better returns than men, because they are more prudent. They don’t seek the extreme reward end of the spectrum. They are content with more modest returns and they tend to achieve them.
Robin Powell: Surveys repeatedly show that money is one of the main causes of stress. Women are especially prone to worrying about it.
Moira Somers: Another gender difference is that women tend to stress more about money. They will acknowledge that they lose sleep more often than men do. And, sometimes, that’s because they do not have sufficient knowledge of their own family finances. They’re not the ones in control.
Robin Powell: So, a lack of knowledge about investing is one reason why women aren’t more involved in investment decisions. But Dr Somers says there’s another key factor.
Moira Somers: When we survey
Robin Powell: Having the wise counsel of a good financial adviser is extremely valuable. There are signs that the advice profession is starting to serve women better than it has in the past, but there’s plenty of room for improvement. So, don’t be put off by negative experiences. Find an adviser you trust and feel comfortable with. You can find out more about Dr Somers’ work via her website, moneymindandmeaning.com. That’s moneymindandmeaning.com